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Because the Simpsons isn't comedy, it's documentary, the US equivalent of Panorama, you can watch the same thing happen to Homer here.
You can see the logic from the designers' point of view. A sewing machine is better at sewing than you, an espresso machine is better at making espresso than you, so a voting machine should be better at voting than you (where, for the company owner, that means voting more Republican).
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